Conversations With Creators: Anna Akana Joins Haesue Jo To Learn More About BetterHelp

Medically reviewed by Melissa Guarnaccia, LCSW
Updated February 17th, 2026 by BetterHelp Editorial Team
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At BetterHelp, we partner with a variety of content creators to help spread awareness about the availability and affordability of the therapy options offered through our platform. One creator who has been a partner of ours since 2018 is Anna Akana. Throughout our partnership, Anna has created over 15 sponsored videos with us, and these videos have received over 5 million total views on YouTube. 

Recently, Anna visited BetterHelp’s headquarters in Mountain View, California, to sit down for a conversation with Haesue Jo, Head of Clinical Operations at BetterHelp. In this conversation, Anna and Haesue discuss the ins and outs of BetterHelp’s platform and therapist network, along with the unique mental health challenges of being a content creator in today’s economic environment. 

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We captured this conversation on video. Below you will find the topics covered by Anna and Haesue, along with time stamps to jump to a specific part of their conversation. If you would like to watch the full video, the link to the 40-minute conversation in its entirety can be found here.

  1. Who are BetterHelp’s therapists? [0:35]
  2. How does therapist compensation work at BetterHelp? [4:05]
  3. How does BetterHelp keep therapists accountable? [5:05]
  4. Do therapists have a way to provide feedback on clients? [7:40]
  5. What does therapist onboarding and vetting look like? [9:30]
  6. How intuitive is the platform for therapists, and are less tech-savvy therapists able to succeed with the platform? [11:45]
  7. How does matching clients with therapists work? [15:30]
  8. Are you finding younger generations using text-based therapy more than other generations? [18:50]
  9. How safe is BetterHelp? [21:30]
  10. What limits are in place for clients who want to engage through text message therapy? [25:12]
  11. Many YouTubers receive requests for support from audience participants who are struggling. What advice does Haesue have to help creators manage this dynamic with their audience? [27:44]
  12. What advice do Anna and Haesue have for creators who are experiencing “creator burnout” [32:26]
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We hope you enjoyed this conversation and found it valuable to learn more about BetterHelp as a company and platform, as well as the unique challenges of being a content creator. We send a sincere thank you to both Anna and Haesue for taking the time to impart this conversation to us and all of you. 

Spreading awareness about the benefits of online therapy may be one of the best ways to help people seek the professional help they may need. Studies show that online therapy options can successfully improve symptoms related to anxiety, depression, PTSD, and other mental health issues. Whether or not you are experiencing one of these conditions, therapy can be beneficial for anyone seeking greater support for their relationships, overall well-being, or other life challenges.  

Online therapy can be convenient, easy to use, and cost-effective as well. With BetterHelp, clients can be matched with a certified therapist within 48 hours and choose between phone, video, and in-app messaging to communicate with their therapist. You can attend sessions from anywhere you have an internet connection and smart device. The ability to attend sessions remotely may be helpful to people who don’t have the time or ability to travel to a therapist’s office. 

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Takeaway

We believe that perspectives like Anna and Haesue’s can shed insight on the ever-changing realities of the world we work and live in, as well as ways to pursue treatment for your mental health. We hope to have more conversations with creators soon! 
Seeking to improve your mental health?
This article provides general information and does not constitute medical or therapeutic advice. Mentions of diagnoses or therapy/treatment options are educational and do not indicate availability through BetterHelp in your country.
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