The Advantages Of Attractiveness And How It Impacts Success

Medically reviewed by Melissa Guarnaccia, LCSW
Updated September 19, 2023by BetterHelp Editorial Team

Attractiveness can be powerful and provide an individual with many personal and professional advantages. People who are considered attractive are often perceived as more confident, which can play a large part in expanding social circles and forming connections. Attractive individuals may also find it easier to date or find potential romantic partners. Professionally, being attractive can help with good impressions, more promotions, and more opportunities overall. 

Physical attractiveness is not the sole indicator of success, however. An individual’s confidence level, personal style, and lifestyle habits can all play an important part in using attractiveness to their advantage. Prioritizing self-acceptance can lead to feeling more attractive and safer in all aspects of life.

Is Your Self-Image Holding You Back?

Advantages of Attractiveness

Attractiveness does have its advantages. According to research, people perceived by themselves and others as attractive are more likely to feel confident, which can benefit many areas of life. A confident individual may be more likely to try a new activity or apply for a promotion at work. Taking on new challenges and opportunities can increase their self-confidence, inspiring them to take on more challenges and creating a self-improvement cycle. Regarding personal relationships, attractive people tend to make friends easily and may find romantic partners more easily. Some studies have shown that attractive people are more likely to find professional success and are often offered more jobs, higher salaries, and promotions.

It is important to note that attractiveness is an abstract idea unique to each individual.

There are societal and cultural beauty standards that might impact what is considered conventionally attractive, but there is no strict ruling on what constitutes “attractive.” Understanding these external standards and how they affect individual views on attractiveness can be important when thinking about attraction.

There is a reason for the saying, “Beauty is in the eye of the beholder.” Finally, self-confidence can enhance a person’s attractiveness regardless of whether they meet conventional beauty standards. Self-confident individuals tend to engage more and form deep connections, which can be a more attractive quality than physical appearance.

How Attractiveness Impacts Personal Lives

A person’s level of attractiveness can play a major role in their personal life. Physical appearance can impact someone’s first impression and how they are perceived by others; as mentioned, those who feel confident in their physical appearance have higher self-esteem and feel more confident in social interactions. These traits can be helpful when forming relationships and bonding. 

In social situations, attractive people may have an easier time connecting with those around them. Because their self-confidence is high, they feel comfortable socializing and receiving attention. That can lead to increased confidence, creating a positive loop. Conversely, individuals who are not confident in their appearance may feel insecure and less likely to socialize openly. A lack of connections may lead to isolation or negative self-talk, creating a negative loop.

While physical appearance can play a significant role in personal dynamics, it is only one aspect. Small steps to increase attractiveness and self-confidence can have a long-lasting impact on personal lives and relationships.

How Attractiveness Impacts Work

Similar to personal connections, attractiveness can also be an advantage professionally. People who are considered attractive in the workplace may also be perceived as more confident in themselves. This can make it likelier for them to receive praise or professional opportunities. 

Forbes references a study that followed the career progression of 752 economists between 2002 and 2006. The results revealed that there was a correlation between the perceived physical attractiveness of the economists and their professional success in both research and career advancement, which influenced their post-graduation job hunting prospects and endured up to 15 years into their career paths. They also note that even the papers written by the more attractive individuals were cited more often. 

This phenomenon can start as early as the interview process; interviewees often dress in a way that presents them in the best light. Once in a role, attractiveness can impact how an individual is perceived by their colleagues or clients. Attractive people may be more confident in social interactions because of their self-image, which can lead to positive interpersonal connections. As individuals have more positive interactions, they are likely to feel safer in their roles and improve their performance over time.

While physical attractiveness is rarely the sole factor in someone’s professional life, it can be an advantage. Being perceived as attractive can also mean being perceived as more confident, competent, and efficient in some cases. Individuals who focus on good lifestyle habits, developing skills, and forming connections can use their attractiveness to make the most of professional opportunities.

How To Appear More Attractive

For individuals who don’t feel confident in their image, there are small changes that could increase their confidence and therefore their attractiveness.

Grooming and Personal Hygiene

Individuals who prioritize their grooming and hygiene habits are more likely to be perceived as attractive. Daily practices like showering, dental hygiene, smelling good, moisturizing, taking care of hair and nails, and generally keeping clean can all play a considerable part in attractiveness. Small efforts can cumulate into big differences in an individual’s look.

Healthy Lifestyle Choices

Eating a healthy diet and working out can help increase attractiveness. Others are more likely to perceive someone making healthy lifestyle choices as attractive because they are taking care of themselves. Eating nutritious food and exercising are linked to mental and physical health benefits over time.

Developing Style

Dressing well can undoubtedly impact how an individual is perceived, but developing a personal sense of style can be equally important. People who prioritize clean and well-fitting clothes are usually regarded as more attractive, but that doesn’t mean that clothes have to be boring. Incorporating pieces into a wardrobe that represent the owner’s personality can be a great way to increase overall attractiveness.


Confidence is key to attractiveness, and practicing self-acceptance can be crucial. People who are confident in themselves often appear attractive to those around them, even if their appearance doesn’t meet traditional beauty standards. Embracing unique physical, emotional, and intellectual qualities is often the most attractive trait of all.

Advantages Of Online Therapy 

Talking to a professional can benefit individuals curious about how attractiveness impacts their success. First, speaking with an online therapist can improve communication skills and bolster self-confidence. As the client becomes more confident, they may be able to use that confidence to take on more challenges in their personal and professional lives. Second, online therapy can offer a safe space to talk for those who might feel self-conscious seeking information about attractiveness and how it is potentially impacting their lives. 

Online therapy can also be effective for individuals who have been reluctant to speak to a professional in the past. One study aimed to identify factors influencing the successful implementation of digital mental health services and how they grow. The study found that up to 80% of users for a particular service either wouldn’t or couldn’t receive treatment before digital options became available, and many individuals receiving that care were significantly more comfortable than they would have been in-person, leading to their staying in treatment longer and earning better long-term results.

Even if someone has never tried therapy before, online therapy can be a successful first step in their self-confidence journey.

Is Your Self-Image Holding You Back?


Physical attractiveness has clear advantages and can play a significant role in an individual’s personal and professional life. It can majorly impact self-esteem, help foster social connections, and lead to professional opportunities. However, physical attractiveness is only one aspect; individuals who focus on good lifestyle habits can improve their perceived level of attractiveness. It is also important to remember that societal and cultural beauty standards are constantly in flux, and there is no universal standard to meet. Prioritizing self-acceptance can lead to feeling more attractive and safer in all aspects of life.

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