How can body language affect customer service?

Body language can be very impactful as we communicate and interact with one another.  Body language can look different in each setting, including customer service.  How one communicates verbally and nonverbally can have a huge impact on customer service.  Body language can have a huge impact on whether or not you are coming across as professional.  Communicating professionalism can be highly influential in customer service. If you communicate professionalism, someone will be more likely to connect with you and feel satisfied with their customer service.  Also, if you are selling something, communicating professionalism could be the deciding point on whether or not someone decides to use your services or not.  For example, if you are selling cars and someone comes in, and you keep texting while interacting with you, they will likely feel turned off and as though you do not really want their business. 

Body language in a customer service setting can have a huge impact on performance.  If an employee’s body language is negative, it can greatly impact their performance and even the whole company's performance. Using the example from above, that customer could not buy a car and go home and leave a bad review for the whole company.  This shows just how important body language in a customer service setting is and how it can impact the employee and the whole company. 

Body language can be used positively in a customer service set in a variety of ways.  When someone in a customer service position communicates positively through their body language, they can more easily persuade their customers and help them feel comfortable.  Using the example of an employee selling cars, if they can help their customers feel comfortable, they will be more likely to persuade them to purchase a car from them.  Body language such as having an open stance, using your hands to add to your words, maintaining eye contact, among others, can help customers feel connected and more likely to feel comfortable.